SnappyGears : High-Tech, Equipments, Gadgets & Technology Updates

Perspectivas comerciales para sector de motos en Ecuador

The need to be transported safely in times of the Covid-19 pandemic is one of the main reasons why the motorcycle market has gained dynamism in recent months. Currently, Ecuador has a wide variety of motorcycle models to adjust to the different needs, personal and commercial, of customers.

With the mobility restriction measures and the so-called ´new normalits usage has increased especially for delivery services (home delivery) through digital platforms, whatsapp and telephone, since from the the beginning of the pandemic became the only alternative to stock up quickly and safely, with products from First need. To this, it is added that it became a job opportunity for those who were separated from their work activity.

Thunder Motos, achieved a increase in the month of October 2020 of a 15.42% in its sales by units, compared to the same period of 2019. “The brand has become the first purchase option in the city of Quito, city where concentrates their 11 direct sales points.

Among the best-selling motorcycles are the models B52 Y TGN 150, in the utility or work segment; and the TRX200 in the off-road segment, “which are preferred for their value for money”

The national company has a wide range of motorcycles, among utility, sporty, dual purpose, “café racer” Y associated brands; as well as spare parts and workshop multi-brand service. To this, add the sale of accessories such as helmets, gloves, protections, tires and other products related to the world of motorcycles.

By 2021, the brand foresees open four points of sale direct in different cities of Ecuador.

For Antonio Taipe, Commercial manager of Thunder Motos, “despite the complex situation of the national and world market, the brand has managed to expand and consolidate itself as one of the preferred work motorcycles, given its quality, wide range of products, accessible locations, after-sales and above all, a professional and personalized treatment ”…

“The commercial commitment of the company is focused on bringing customers closer to the brand, with the opening of direct sales points in cities such as Quito, Guayaquil, Machachi and Cayambe. Among the differentiating elements, the ISO 9001 2008 certification in its assembly system, more than 12 years of experience in the design and marketing of motorcycles, financing alternatives and guaranteed after-sales service, ”added Taipe.

Highlights:

  • During the 2020, the motorcycle marketing sector decreased by -9.7%.
  • In October, Thunder Motos was the best-selling brand in Quito.
  • Thunder Motos has 14 direct sales points, distributed in the cities of Quito, Guayaquil, Cayambe and Machachi. Their motorcycles have ISO 9001 2008 certification.
  • For him 2021 the brand waits launch 3 new models to the national market and open 4 direct sales points, in some cities of the country.

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